Getting the first coverage is important in today's new media. When you are first with a juicy story you become the source linked to which gets you hits which would get you ad money, you get links which helps with Google rankings, and it just feels great -- sometimes.
The established and well respected international news agency out of the UK Reuters just learned there is such a thing as too early with their coverage of the May Day Occupy activities in New York.
Here is Majority Report's Sam Seder on the Reuters piece:
In my opinion the problem with that piece is solely with the headline. If they had commented on what they saw when they saw it like for example 'Occupy Return Starts Slow' or 'Occupy Return Slow To Come Back' it would have been less of a issue. Of course Reuters had to turn heads with a whiz bang headline pronouncing the Occupy activities a 'dud' which came back to bite them.
I'd link to the Reuters video, but at the time of writing the ad for the video plays and then skips to the next video. Not looking good Reuters.
You can see more Sam Seder on the Majority Report You Tube channel or at Majority.FM.
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